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What is Strategic Management in Business?

Strategic management entails the implementation and overseeing of the different innovative ideas and strategies derived for the progress of an organization. In any company, the strategic management team focuses on formulating and implementing the strategies and initiatives developed by a company’s stakeholders and management. The goal of the strategic management department in an office is to ensure that brilliant initiatives are constantly being developed and implemented by the organization. The strategic management team helps to collate ideas and initiatives and implement these ideas for the progress of the company.

There are two broad methods the strategic management team adopts in their works, these include the prescriptive and the descriptive. The prescriptive strategy is concerned with generating the strategy while the descriptive focuses on the practicality or implementation of these strategies.

3 Important Roles of the Strategic Management Team

Formulating and implementing innovative strategies

One of the important factors that determine an organization’s success is strategic management. Although developing innovative strategies is a collective role for every member of the team or company, implementing the strategy is the work of the strategic management team. As such, the strategic manager ensures that all the suggestions and initiatives of every member are clearly documented to avoid losing any brilliant idea.

Handles all issues related to failed strategies

The strategic management team also handles issues related to failed strategies. They work hand in hand with the operations manager to ensure that every idea in terms of the production and distribution of services are channeled towards the goals and aspiration of the company. 

Constantly generate ideas for the progress of the company or organization

Strategic management teams are made of innovative thinkers who are devoted to generating mind-blowing ideas and strategies that help in the progress of the company. Strategic management team is made up of talented members devoted to growing the company.

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