With more than 73% of social media users active on their different platforms and more than 80% of Fortune 500 companies on social media, no doubt social media is a valuable tool to not only promote yourself but also for personal branding. To ensure that you maximize your social media platforms, it is important that you not only be active but also follow some of the ethics and etiquette of social media. With social, there is always a good or bad way and a right or wrong method. This article will focus on three social media ethics for personal development.
To start with, ethics means the knowledge of what is good or bad or what is right or wrong ethics. Developing and maintaining good social media ethics means you know what is good and what is bad when it comes to leveraging your social media platforms. It also means you have a clear understanding of what your followers or community on social media needs and how best to relate with them. Beyond this, because social media blurs the line between managing a personal account and a professional one, it is important that you have a clear understanding of the margin between these two. While there are principles that cut across both, managing personal social media accounts also have its rules. Below is a detailed explanation of the things to do and what not to do when managing a personal social media account.
Personal social media ethics
If you ever think that what you do on your social media account does not have any impact, then perhaps you should have a rethink. To start with, 60% of employers say they check a person’s social media account before employment, 41% says they use social media employment platform to source for their perfect candidate while 21% says when they can’t find any information about the candidate online, they get discouraged and might not hire. This shows that for every single picture or post you share with the I don’t care lifestyle or just for cruise, there is an impact. This is why before you share anything on social media, take some moment to reflect on this. You don’t know who will see this and use it against you. Be wise.
Some of the contents that often turn employers off are content to show off. It could be nude pictures, pictures where you are smoking with a friend or doing alcohol or drugs, derogatory comments, and badmouthing a company or connection. When posting content like this, you should be very careful because you never can tell who will see it.
Be careful of taking to social media to rant or get excessively angry at someone. It is good to be angry, but social media is not the best place to show that you are angry. In addition to this, research has shown that ranting does not necessarily make you feel less angry or calm, rather it aggravates you. Instead of taking your anger to social media, learn to calmly address the issue in a more mature way.
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